“We began our journey in 2005, housing our dream in a cozy space in Middleton, MA. In 2009, we moved to our current home on Route 114 in Danvers, MA, where Bella Sera quickly took its new shape as a prominent fixture in the bridal industry. Three years later, we acquired the legendary Lorraine Roy Fashions, allowing us the pleasure...”Heidi Nicholson & Lisa AlmeidaRead Full Note
Take a peek at some of our own Bella Sera brides, as well as some trends we’ve chosen to inspire your wedding day look.View Gallery
Every bride is beautiful has been our motto since day one. Hop on over to our gallery of Pluz Size inspiration, including our own Bella Sera Brides.View Gallery
We know what your bridesmaids mean to you, and it’s important that they feel amazing on your wedding day. Take a look at these inspiring ideas to make them shine.View Gallery
Mom, the day your child gets married is just as important to you. Hop over to our gallery for some inspiration as you approach this momentous day.View Gallery
Bella Sera was the perfect place to go!! I previously had a bad experience at a different bridal shop, so I was nervous coming in to this one. But this place blew me away! Their customer service was so friendly and kind. They genuinely cared about me and about helping find me the perfect dress! They also have a BEAUTIFUL selection. I highly recommend this place!
Had a wonderful experience here today was able to find my dress for my wedding in May! Andrea was very pleasant and helpful! Thank you so much for helping me find the perfect dress!
What a wonderful day. We were able to find everything that both mother's needed, including shoes. It was my Mom's first trip out of the house during COVID, and it went so well. Thank you Lisa, and thank you for taking on future alterations as well. What a year this has been for all of us - it's one for the history books for sure. Bella Sera has a large selection, and are incredibly accommodating and caring.